Privacy Policy

Next Stage Ecommerce Ltd respects your privacy and takes the protection of personal information seriously.

This Privacy Policy explains what information we collect, why we use it, who we may share it with, how long we keep it and the rights you may have in relation to it.

This policy applies to information collected through www.nextstageecommerce.com, our forms, products, programmes, newsletter and communications with us.

1. Who we are

Next Stage Ecommerce Ltd is the controller responsible for the personal information described in this policy.

2. Information we may collect

Depending on how you interact with us, we may collect information including:

• your name;
• email address;
• telephone number, where provided;
• company or trading name;
• website or store URL;
• information about your ecommerce business;
• approximate business revenue or other commercial information you choose to provide;
• messages, questions and information submitted through forms;
• application information for The Next Stage Accelerator;
• purchase and transaction information;
• records of products, programmes or subscriptions you purchase;
• account or access information;
• records of our communications with you;
• technical information such as IP address, browser type, device information and website usage information;
• cookie and consent preferences;
• marketing preferences; and
• any other information you choose to provide to us.

We do not intentionally ask you to provide special category personal data through our normal website forms.

Please do not submit sensitive personal information unless it is genuinely necessary and we have asked you to provide it.

3. How we collect information

We may collect personal information:

• directly from you when you complete a form;
• when you contact us by email or another communication channel;
• when you purchase a product, subscription or programme;
• when you apply for The Next Stage Accelerator;
• when you subscribe to marketing or the Newsletter;
• when you participate in a programme, call, clinic or other service;
• automatically through cookies and similar technologies, where permitted; and
• from service providers involved in processing payments, delivering our website or administering our services.

4. Why we use your information

We use personal information only where we have an appropriate reason for doing so.

This may include:

To respond to enquiries

We use the information you provide to respond to questions, understand what you are asking us about and communicate with you.

Our legal basis will usually be our legitimate interests in operating our business and responding to enquiries, or taking steps at your request before entering into a contract.

To provide products and services

Where you purchase a product, Newsletter subscription, diagnostic or Accelerator place, we use your information to process the transaction, provide access, deliver the service and communicate with you about it.

Our legal basis will usually be performance of a contract or taking steps necessary to enter into one.

To administer The Next Stage Accelerator and other programmes

We may use information about your business, participation and progress to deliver sessions, provide feedback, administer the programme and communicate about programme activity.

Our legal basis will generally be performance of our contract with you.

To process payments and maintain financial records

We process transaction information for payment administration, accounting, taxation, fraud prevention and record keeping.

Our legal basis may include performance of a contract, compliance with legal obligations and our legitimate interests in protecting and administering the business.

We do not ordinarily store full payment-card details ourselves. Payment information may be processed directly by our payment service provider.

To send marketing

Where permitted, we may send you information about The Next Stage products, services, programmes, content or events.

For individuals, we will use consent where required or rely on the applicable customer "soft opt-in" rules where those requirements are met.

You can unsubscribe from marketing at any time using the link in a marketing email or by contacting: hello@nextstageecommerce.com

Unsubscribing from marketing will not stop essential service communications relating to something you have purchased.

To operate and improve the website

We may use website and usage information to maintain security, diagnose technical problems, understand how the website is used and improve our services.

Where non-essential cookies or similar technologies are involved, we will obtain consent where required.

To protect our legal rights

We may process information where reasonably necessary to establish, exercise or defend legal claims, prevent fraud, enforce contracts or comply with lawful requests.

5. Our legal bases

Depending on the circumstances, we may rely on:

• performance of a contract;
• steps taken at your request before entering into a contract;
• compliance with a legal obligation;
• our legitimate interests, where those interests are not overridden by your rights;
• your consent; or
• another lawful basis available under applicable UK data protection law.

Where we rely on consent, you may withdraw that consent at any time. Withdrawal does not affect processing that was lawful before consent was withdrawn.

6. Marketing

We do not want to send marketing to people who do not want it.

Where consent is required, we will ask for it.

Where the law permits marketing to an existing customer without separate consent, we may rely on the applicable soft opt-in rules for our own similar products or services.

Every electronic marketing message will provide a simple method of opting out.

We may keep a limited suppression record after you unsubscribe so that we can respect your preference and avoid marketing to you again accidentally.

7. Who we share information with

We may share personal information with trusted suppliers where necessary to operate the business and provide our services.

These may include categories such as:

• website and hosting providers;
• customer relationship management providers;
• payment processors;
• email and communications providers;
• analytics providers, where consent has been obtained where required;
• advertising and marketing platforms, where consent has been obtained where required;
• video conferencing and programme delivery platforms;
• accountants, professional advisers and insurers;
• IT and security providers; and
• regulators, courts, law-enforcement bodies or other authorities where required by law.

We expect service providers processing personal information on our behalf to handle it securely and only for authorised purposes.

We do not sell your personal information.

8. International transfers

Some technology providers we use may process information outside the United Kingdom.

Where personal information is transferred internationally, we take appropriate steps intended to ensure that the transfer is lawful and that suitable safeguards are in place.

Depending on the circumstances, this may include reliance on UK adequacy regulations, the UK International Data Transfer Agreement, the UK Addendum to approved standard contractual clauses or another lawful transfer mechanism.

9. How long we keep information

We do not keep personal information for longer than reasonably necessary.

Retention periods depend on the type of information and why we hold it.

As a general guide:

• enquiry information may normally be retained for up to 24 months after the last meaningful contact;
• customer and transaction records may be retained for the period required for accounting, taxation, contractual and legal purposes;
• programme records may be retained for a reasonable period after the programme ends to administer the relationship, deal with queries and protect legal rights;
• marketing information may be retained while you remain subscribed or until it is no longer useful for the purpose collected;
• suppression records may be kept as necessary to honour an opt-out request; and
• cookie consent records may be retained for an appropriate period to demonstrate and manage consent.

We may retain information for longer where required by law, necessary for legal claims or reasonably required to protect our rights.

10. Security

We use reasonable technical and organisational measures intended to protect personal information against unauthorised access, loss, alteration, disclosure or destruction.

No online system can be guaranteed completely secure, but we take the security of personal information seriously and expect relevant service providers to do the same.

11. Your rights

Depending on the circumstances, UK data protection law may give you rights including:

• the right to be informed about how your information is used;
• the right to request access to your personal information;
• the right to ask us to correct inaccurate information;
• the right to ask us to erase information in certain circumstances;
• the right to ask us to restrict processing in certain circumstances;
• the right to object to certain processing;
• the right to data portability in certain circumstances;
• rights relating to certain automated decision-making; and
• the right to withdraw consent where processing is based on consent.

These rights are not absolute in every circumstance.

To exercise a right, contact: hello@nextstageecommerce.com

We may need to verify your identity before acting on a request.

12. Automated decision-making

We do not currently intend to make decisions about customers that produce legal or similarly significant effects solely through automated processing.

If this changes, we will update this policy where required.

13. Third-party websites

Our website may contain links to websites operated by other organisations.

We are not responsible for their privacy practices. You should review their privacy information before providing personal information to them.

14. Children

The Next Stage is designed for business owners and professionals and is not directed at children.

We do not knowingly seek to collect personal information from children through this website.

15. Complaints

If you have a concern about how we use your personal information, please contact us first at: hello@nextstageecommerce.com

You also have the right to complain to the UK Information Commissioner's Office.

Information is available at: ico.org.uk

16. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our business, services, technology or legal requirements.

The latest version will be published on this page with the date of the most recent update.